Ecology - Life/Social Sciences
January 20, 2013
Blue Economy, Gunter Pauli, business model, business strategy
Prof. Gunter Pauli’s statement “10 years, 100 innovations, 100 million jobs” is not an appeal to the governments, but to each of us. His methodology and strategy for designing business models based upon his Blue Economy paradigm is discussed here. When comparing this model to the classic problem solving models, we find a potential for an exponential improvement of strategic successes. The amazing rules that makes this model work are further analyzed.